Lo Siento

Showing 2 posts tagged Lo Siento

Typeframe: Render vs. Cardboard

OK, now I give up. After seeing so many extraordinary, life-like 3D type models I had assumed this beautifully complex ‘a’ was of the same mould. But no. This character has actually been constructed physically. It’s made me realise that the line between 3D rendered graphic shapes and real constructed shapes is now imperceptible.

This Bodoni ‘a’ is part of a personal project called Typeframe by Gerard Miró of Lo Siento a Design Studio based in Barcelona, Spain. The ‘internal structure’ of the character has been constructed from cardboard “undressing the letter to show its skeleton”. 

Barcelona bites: 

Five design studios have been picked to represent the best design talent from Spain’s cultural headquarters, Barcelona.The exhibition is to be hosted by one of the UK’s thriving design hot-spots, Manchester.

Each company and the curator, David Sedgwick, have designed a letter from the exhibition title, BCN-MCR (Barcelona-Manchester). These works double as promotional posters.

The 5 consultancies representing themselves with a distinct letter (above) are: Lo Siento (N)Hey (C)Lamosca (B)Mucho (M). and  Mayúscula Brands (R).